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Darren Perche has extensive experience in data analysis and business intelligence, starting as a Data Analyst at Ipsos Reid in 2002. Darren then moved on to The Faneuil Group as a Business Intelligence Analyst. Currently, Darren holds the position of Director, Insights & Analytics at Pollard Banknote since 2005.

Darren Perche completed their Bachelor of Science - Honours degree in Statistics at the University of Manitoba from 1998 to 2002. Darren also holds certifications as a Certified Marketing Research Professional (CMRP) from the Marketing Research and Intelligence Association and Certified Analytics and Insights Professional (CAIP) from the Canadian Research Insights Council.