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Isabel Gonzalez is a seasoned entrepreneur with substantial experience in the digital media and technology sectors. As Co-Founder of POAP since August 2021, Isabel has been pivotal in creating an ecosystem for preserving memories through digital collectibles. In February 2018, Isabel became President of mytholoG, a digital media and branding agency that supports traditional brands in evolving their strategies with emerging technologies. Prior to these roles, Isabel served as Head of Operations at Equeum from July 2018 to February 2021, where contributions were made to revolutionize investment research in both traditional and decentralized finance. Isabel holds a Bachelor of Science degree in Biomedical Sciences from the University of Ottawa.