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Melissa Crum is a seasoned marketing professional with extensive experience in digital marketing strategy, customer success management, and SEO/SEM initiatives. Currently self-employed as a freelancer since October 2023, Melissa previously served as a Digital Marketing Strategist at PrintScan Fingerprinting, where responsibilities included executing paid marketing initiatives and developing marketing services offerings. Prior roles encompass Strategic Customer Success Manager and Customer Success Manager at PFL.com, where achievements included a 400% increase in revenue and $7M added through a successful RFP process. Other significant positions held include Senior Marketing Specialist at Bradley Company, Senior SEO & SEM Specialist at Artisan Talent, and Digital Marketing Manager at Passageways. Melissa holds a Bachelor of Applied Science in Organizational Leadership from Indiana Institute of Technology and is pursuing a certificate in the same field.