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Donna Roberts is a seasoned professional with extensive experience in marketing and brand management within the pharmaceutical industry. Currently serving as a Senior IMCM Manager at Bayer UK since October 2021, Donna simultaneously contributes as a committee member of the Industry/Agency Relationship Group at the PM Society, advocating for best practices in agency-client collaborations. Previously, Donna held the position of Marketing Manager at Takeda Pharmaceuticals from December 2013 to September 2021, where responsibilities included overseeing the lifecycle of key medications, driving strategic planning, and leading cross-functional teams. With a strong foundation in digital marketing and social media, bolstered by specialized education, Donna's career also features significant accomplishments in brand growth and operational excellence across various roles in renowned companies such as Genus Pharmaceuticals and AstraZeneca.