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Nada Ali Redha is an accomplished entrepreneur and leader with a diverse background in business and education. Currently serving as the Founder and CEO of PLIM since March 2021, Nada also holds the position of Co-Founder at SNAPSHOP LIMITED since July 2020. In addition to these roles, Nada contributes as a Board Member for both the Sharjah Business Women Council and NAMA WOMEN ADVANCEMENT ESTABLISHMENT since 2016 and 2015, respectively. Educational achievements include ongoing studies at Harvard University focusing on Think Tank Global Education, a Bachelor of Arts degree from Franklin University Switzerland, and specialized training in Interior Design & Decoration from the Inchbald School of Design, along with Buying & Merchandising from the London College of Fashion, University of the Arts London.