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George Yanez, MBA has a diverse work experience spanning from 2002 to the present. George currently holds the position of Director of Product Management at PlayMetrics, starting in November 2021. Prior to this role, they worked at ReverbNation from 2014 to 2021. During their time at ReverbNation, they held various positions, including Director of Product Management and Senior Product Manager. In these roles, they managed online marketing products, focusing on ad tech, and was responsible for customer and market research, roadmap definition, feature ideation, and release management. George achieved significant accomplishments, such as overhauling a flagship ad product resulting in revenue and NPS growth, introducing a new ad product that contributed to company revenue, leading the GDPR and PII compliance initiatives, and improving key usability metrics for a legacy email marketing product. Additionally, they implemented a company-wide pricing strategy shift. Prior to ReverbNation, George worked at IBM from 2002 to 2014, starting as a Hardware Engineer and eventually transitioning into project management roles. As a Technical Project Manager, they guided automated hardware development systems across various projects. As a Project Manager, they oversaw the creation and usage of intellectual property for an external client networking chip. Overall, George Yanez, MBA has extensive experience in product management, project management, and hardware engineering.

George Yanez obtained their Bachelor of Science (BS) degree in Electrical Engineering from Virginia Tech, where they studied from 1997 to 2001. Later, they pursued a Master's in Business Administration (MBA) with a field of study in Business Administration and Management, General at UNC Kenan-Flagler Business School, completing their degree from 2012 to 2013. In addition to their academic qualifications, George Yanez also holds a Project Management Professional (PMP) certification, which they obtained from the Project Management Institute in November 2010.