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Dhruba Sarma is a distinguished technology leader and co-founder of multiple companies, including Playbook AI, Excellenc3, Arodos Technologies, TrendingCut, and Zemidi, where Sarma serves as Chief Technology Officer. With a strong focus on enhancing sales effectiveness and accelerating ERP solution development, Dhruba has significantly influenced the tech landscape since 2019. Prior to these ventures, Dhruba was co-founder and CTO at GhareluHelp.com and served as Lead Technical Consultant at Bosch India. Dhruba's career began at Brigosha, progressing from Software Engineer to Head of Engineering, overseeing a substantial growth in the organization. Dhruba holds a Bachelor of Engineering degree earned from an engineering college between 2006 and 2010.