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Larisa Morrison Crme

Director Of Revenue Management at Playa Hotels & Resorts

Larisa Morrison, CRME, currently serves as the Director of Revenue Management at Playa Hotels & Resorts since June 2023. Previously, Larisa held the position of Corporate Director Revenue Management for Upscale and Lifestyle Brands at Wyndham Hotels & Resorts from June 2022 to June 2023. Larisa's extensive experience includes serving as the Director of Revenue Management at Wyndham Grand Clearwater Beach Resort from January 2018 to June 2022, and as Sr Director of Revenue Management at Wyndham Hotel Group from July 2011 to January 2018, overseeing revenue management for managed properties. Additionally, Larisa worked as the Area Director of Revenue Management, managing properties such as Wyndham Grand Orlando Bonnet Creek and Wyndham Grand Jupiter @ Harbourside Place. Earlier career experience includes roles at Omni Hotels and Starwood Hotels & Resorts Worldwide. Larisa holds a Bachelor's degree in Psychology from the University of Central Florida.

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