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Daniel Micallef Borg serves as the Chief Financial Officer at PLAY NORTH since January 2019, where responsibilities include building the finance function and implementing internal controls. Alongside this role, Daniel co-founded Flavours for Health, an e-commerce platform for healthy products since January 2016, and holds the position of Associate Member at the Malta Institute of Accountants since January 2020. Previous professional experience includes roles such as CRM Executive at Black Salt Limited, CRM & Brand Coordinator at Kindred Group plc, Finance Executive at iGame, and Advisor at Alter Domus, among others. Daniel's educational background includes an ACCA qualification, a Bachelor of Science degree in Business & Computing from the University of Malta, and a Professional Diploma in Digital Marketing.