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Francesco Di Biase is an accomplished entrepreneur and leader in the electric bike industry, serving as the Founder and CEO of WES | World e-Bike Series since March 2019, where the organization promotes international electric-only bike competitions and initiated the UCI E-Mountain Bike World Cup. Francesco has held the position of Italy Chief Representative at Platinium Group SAM since September 2017, overseeing certification and homologation processes and driving significant business development with clients such as Juventus Football Club and EICMA. Additionally, Francesco has been the CEO of Slash since September 2008 and has a diverse background that includes consultancy roles at Marelli and E-Motion Spa, a partnership at MIMO, and early career internships. Educational achievements include an Executive Education Programme at London Business School and a Bachelor's degree in Economics and Business from Università Bocconi.