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Cassie French has a diverse work experience in various roles and companies. Cassie started their career at Tesco in 2008 as a Store Ordering Coordinator in the Supply Chain department. In 2010, they joined Burtons Foods and worked as a Project Manager for Own Label products, and later as a National Account Executive for Tesco. In 2013, they moved to United Biscuits and took on the role of Business Account Manager for JS. Since 2014, Cassie has been working at pladis Global, where they have held several positions, including Account Controller for JS, Account Controller for Asda, Sales Controller for New Ventures, Head of Convenience, Head of MD's office, and their current role as Marketing Director.

Cassie French completed a bachelor's degree in Chemistry at the University of Birmingham from 2005 to 2008, earning a 2.1 classification.