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Astghik (Stelina) Nikoghosyan has been working in the field of marketing and advertising since 2011. Astghik (Stelina) began their career as a Call Center Consultant at Orange in 2011. In 2013, they worked as a Marketing Advertising Assistant at Yerevan Municipality. In 2015, they held three roles at PicsArt Inc. as a Content Curator & Creator, User Engagement Specialist, and Website & App Content Moderator. That same year, they were also a Project Manager at the University of Pécs. In 2018, they worked as a Sr. Growth Marketing Specialist at TruePublic and held two roles at Develandoo as a Sr. Growth Marketing Specialist and SEO & Content Marketing Manager. Currently, they are a Sr. SEO & Growth Specialist at PinMeTo.

Astghik (Stelina) Nikoghosyan has a diverse educational background. Astghik (Stelina) obtained a Postgraduate degree from NOVA IMS Information Management School in Digital Marketing and Analytics, a Master's degree from Armenian State University of Economics in Marketing Communications, a Bachelor's degree from The Yerevan State Linguistic University after V. Brusov in International and Intercultural Communication, and attended MediaLab Art School for Film/Video and Photographic Arts. In addition, they have obtained various certifications, including SEO Fundamentals and Semrush Content Marketing Toolkit from Semrush in 2021, SAP Certified Technology Associate - SAP Hybris Marketing Cloud (1708) Implementation from SAP in 2020, Youth Pass Erasmus+ from the European Commission in 2016, Building Democratic Governance on the basis of EU Administrative Principles in the Caucasus Region from the International Visegrad Fund, South Caucasus Youth Forum: New Strategic Concept of the Alliance from NATO, YE Cultural Differences Through Creative Photography from the European Commission, and Youthpass from the European Commission.