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Echo Cheng

Senior Business Development Manager / Business Development Lead at Pinkoi

Echo Cheng has a diverse work experience in the field of marketing and public relations. Echo started their career in 2012 at Groupon Taiwan as a PR & Marketing Supervisor. During their time there, they managed online and offline marketing projects and collaborated with various partners and government agencies. Echo also executed PR strategies through media relationships and ensured the brand's presence in appropriate media channels. In 2015, they joined CyberLink as a Marketing Communications Specialist. In this role, they initiated an app installs exchange program, coordinated sponsorships with NGOs and NPOs, and managed the MVP Program to increase new recruits. Echo then moved on to Pinkoi as a Public Relations professional. The duration and specifics of their role at Pinkoi are not provided.

Echo Cheng completed their Bachelor of Arts (B.A.) degree in Diplomacy (International Relations and Affairs) from National Chengchi University from 2003 to 2007. Echo then pursued a Master of Science (MS) degree in Marketing from The Johns Hopkins University from 2009 to 2011.

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