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Samantha has a deep understanding of the importance of hospitality, food preparation/presentation and working with people. Raised in her family’s retail and restaurant businesses, she acquired this valuable knowledge from a very young age. The belief that “presentation is everything” drives Samantha to strive for excellence in all she does to create outstanding results for her clients. With 28 years of experience in event planning and coordination, she knows what it takes to put together a top-notch production and enjoys every aspect of the process. This applies to her approach in video production as well. Attention to detail is key to ensuring success. From content development, script writing, lighting, sound, ambiance, attire and energy, to all that happens in postproduction, every aspect is critical to effectively deliver the intended message and create a video worth watching. Her knowledge and experience translate perfectly to align her strengths, skills and passions to support their clients’ needs for engaging food service content.