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Megan Helmer has a solid background in search engine optimization (SEO) and digital marketing. Megan currently holds the role of Director of SEO at Pillar4 Media since January 2023. Prior to that, they worked at the same company as a Sr. SEO Associate from January 2022.

Before joining Pillar4 Media, Megan worked at RivalMind from August 2016 to January 2022. During their tenure at RivalMind, they held multiple roles including SEO Strategist, Search Engine Optimization Manager, and Client Success Manager. As the Search Engine Optimization Manager, they successfully managed a team of SEO strategists and content writers, developed and maintained an editorial calendar system for content strategy and client approvals, and led weekly team goal meetings and ongoing learning presentations.

Megan Helmer began their education in 2013 at Aurora University, where they did not obtain a degree or specify a field of study. Megan then attended Elgin Community College from 2015 to 2017 and earned an Associate of Arts (A.A.) degree. In terms of certifications, they obtained the following: Google Analytics for Beginners from Google in October 2018, and in 2020, they obtained Google Tag Manager Fundamentals, Advanced Google Analytics, Content Marketing Fundamentals, Local SEO Certification, Mobile SEO Certificate, and SEO Fundamentals from their respective institutions.