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Minu Srivastava is an experienced professional in consumer insights and product development, currently serving as the Lead at Pilgrim since October 2021. Previously, Minu held the same title at Born Bright Products from August 2019 to September 2021 and worked as a Research Analyst at Mintel from February 2018 to August 2019. Earlier roles include Research Manager at Lumiere Business Solutions, where responsibilities encompassed various categories including personal care and media, and positions at PCH Marketing, Nielsen India, Hansa Research, and Lodestar Universal, focusing on research and marketing strategies for prominent brands. Minu holds a Post Graduate Diploma in Business Management with a specialization in Marketing from the University of Mumbai, a PG Diploma in Advertising and Marketing from Xavier Institute of Communications, and a Bachelor of Commerce from R. A. Podar College of Commerce & Economics.