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Barbara Bontempi has a diverse work experience history, starting in 2014 as a Founding Partner at Outcome Consulting | Marketing & Communication, where they focused on strategic auditing and ROI optimization. Barbara also served as CEO & Partner at DigitalBees, providing marketing guidance to start-ups. Barbara has held roles such as Chief Digital Officer at Piemme S.p.A., Vicepresidente at IAB Italia, and Lecturer in Marketing at NABA. Additionally, they have worked in marketing and communication roles at Giuliani spa and CBRE. Their expertise extends to digital media, direct response, and communication strategies.

Barbara Bontempi completed their Ph.D. in Communication at Università Cattolica del Sacro Cuore from 1994 to 1999. During the same time period, they also earned a Short Master in Advertising Managing and Coordination from the same institution.