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Diana Santana has been in the business development field since 2011. Diana began their career at Groupon Mexico as a Sales Executive Senior. In 2016, they moved to MIORA beauty & wellness as a Gerente de Cuentas Guadalajara. In 2017, they joined Rappi as an Ejecutivo Cuentas KAM. Currently, they are working at PideDirecto (YC S21) as a Business Development Leader and Business Development SR.

Diana Santana obtained their Licenciatura en Administración de Empresas Turísticas from Universidad del Valle de Atemajac between 2001 and 2004.