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Sylvain Aurox is a seasoned executive with extensive experience in high-level management within the luxury retail industry. Currently serving as Managing Director - Europe at Piaget since August 2002, Sylvain oversees a diverse team across six business entities, focusing on driving business through a multichannel approach while managing the global P&L for one of the brand's largest regions. Previous roles include International Retail Director, where responsibilities included client experience and store design for a network of 100 boutiques, as well as G.M. for Switzerland and Italy. Prior to Piaget, Sylvain held the position of Director at Air France-KLM in Geneva, achieving significant revenue growth and market share increase. Educational qualifications include a Bachelor's degree in International Business from ISC Paris and additional studies at HEC Paris and IMD.