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Bernard Theys is an experienced professional in the food and beverages industry, currently serving as the Chief Executive Officer at Phoenix Beverages Ltd since July 2013. Prior to this role, Bernard Theys held various positions at Heineken from 2003 to 2012, including Country Manager and General Manager, in addition to serving as a Marketing Manager. Bernard Theys has a strong educational background, having attended IESE Business School and INSEAD.