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Krista Hayes is an experienced Associate Creative Director and Senior Art Director at Phoenix Creative Co. since March 2007, where leadership includes managing the Mondelez International account and overseeing Shopper Marketing initiatives. Responsibilities encompass concept development, design execution for national programs across various retail channels, and producing multimedia content as a Motion Graphics Designer/Editor and Video Producer. Prior roles include Freelance Graphic Designer at Buck Consultants and Graphic Designer at ProWolfe Partners, with foundational experience gained through internships at McGraw-Hill Education and the University of Notre Dame. Krista holds a Bachelor of Fine Arts in Graphic Design from the University of Notre Dame, completed in 2004.