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Fernando Brandão has a wealth of experience in paid media management, working with renowned companies such as PHD, Aira, AlmapBBDO, and Publicis Groupe. Fernando is skilled in developing and executing data-driven paid media strategies, conducting market research, and optimizing ad targeting to drive brand awareness and lead generation. Fernando is dedicated to maximizing performance marketing, budget planning, and collaborating across departments to elevate campaigns. With a strong educational background in business processes and marketing, Fernando has successfully mentored junior team members and played a key role in launching campaigns on a national scale.