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Edith Orozco PMI-ACP®, CSM has a wealth of professional experience. Edith began their career in 2007 as a Senior Analyst, User Experience & Web Support at Scotiabank. In this role, they performed continual assessments and evaluations based on user feedback to ensure an optimal interface when visiting the company website. Edith then moved into a Digital Marketing Execution Manager role, where they leveraged key data elements to plan, develop, and create innovative enterprise-wide digital marketing strategies to support company objectives, including a governance policy. Edith was then promoted to Digital Project Manager, where they were charged with leading the redesign strategy for all public-facing websites for the Latin America territory of the bank. In 2019, Edith joined Urban Outfitters as a Store Supervisor, where they were accountable for delivering on sales goals, service profitability, loss prevention, and ensuring customer service excellence was practiced by all store personnel. Edith is currently a Product Manager at Phase2.

Edith Orozco PMI-ACP®, CSM holds a Bachelor's degree in Graphic Design from the Universidad Autónoma Metropolitana, obtained in 1995. Edith has also obtained several certifications, including a Certificate in Digital Marketing Management from the University of Toronto School of Continuing Studies in 2021, a Certified Yoga Teacher from Yoga Alliance in 2017, a PMI Agile Certified Practitioner (PMI-ACP)® from the Project Management Institute in 2021, a Certified Scrum Master CSM from the Scrum Alliance in 2019, a Certified Scrum Product Owner (CSPO) from the Scrum Alliance in 2020, and a Disciplined Agile Senior Scrum Master (DASSM) from the Project Management Institute in 2021.