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Daniel S. is currently serving as the Digital Advertising Manager - Paid Media at PetSafe Brands, responsible for directing campaign management across platforms such as Google, YouTube, and Bing while overseeing a team focused on Paid Social, Programmatic, Affiliates, and Streaming TV. Previously, Daniel held the position of Paid Media Manager at Serta Simmons Bedding, LLC, managing channels like Amazon, Wayfair, and Overstock. Additional experience includes roles as an Amazon Advertising Specialist at Radio Systems Corporation, Director of Marketing at Green T Services, Senior Search Strategist at Slamdot, and Growth Manager at Emerj Artificial Intelligence Research. Daniel began their professional career as a Senior Team Lead at Tennessee Tech University's iCube. Daniel S. holds a Bachelor's degree in Media & Communication from Tennessee Technological University.