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Chad Pelton is a seasoned designer with extensive experience spanning over two decades in various creative roles. Currently serving as a Senior Brand Designer at PetSafe Brands since January 2022, Chad focuses on storytelling that reinforces the company's mission to enhance pet welfare. Previous experience includes founding Chad Pelton Design, offering art direction and design services to notable clients such as New West Records and Discovery, Inc. Significant roles also include Senior Art Director at Lewis Communications, Designer at Scripps Networks Interactive, and Book Designer at the University of Tennessee Press. Chad's leadership skills were exemplified as President of AIGA Knoxville, and early career experience includes notable internships and roles in design at Robin Easter Design and retail management at Disc Exchange. Chad holds a BS and BFA in Wildlife and Fisheries, and Graphic Design from the University of Tennessee, Knoxville.