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Daniel Hereford has extensive experience in the pet industry, currently serving as Chief Executive Officer at Pets Global since March 2010. Prior to this role, Daniel was Vice President of Sales & Business Development for both national and international markets at Natural Balance Pet Foods Inc from 2001 to 2010. Daniel began their career in the pet supplies sector as a Vendor Coordinator at PETCO Animal Supplies, Inc. from 1997 to 2001.