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Keeton Alder has a diverse work experience in various roles and industries. In 2012, they started working at GrowthBound Marketing, where they helped pest control companies dominate search marketing. In 2012, they also worked as an account manager at Loving at Your Best, a therapy clinic, where they headed up their digital strategy and successfully increased their annual international conference size. In 2015, Keeton joined Envi Pest & Lawn as a digital marketing director, focusing on SEO.

In 2016, they became an account manager at The AdThing, the University of Utah's advertising agency, where they created campaigns for various internal brands. One of their most successful campaigns was launching the Faultline Film Awards, a local film festival targeted toward the outdoor industry.

In 2018, Keeton became the CEO of Zampi, a marketing suite that helps scale agencies by delivering and nurturing leads, reducing admin work, and saving software costs. Keeton also held the position of Head of Strategy at Zampi from 2018 to 2019.

Currently, Keeton holds the position of Chief Technology Officer at Pest Share, starting in 2020. Their work experience showcases their expertise in digital marketing, strategy development, and leadership roles.

Keeton Alder completed an Associate of Arts (AA) degree at Utah State University from 2012 to 2014. After that, they pursued a Bachelor of Commerce (BCom) degree in Marketing at the University of Utah from 2016 to 2018. In June 2018, Alder obtained a certification in Strategic Partnerships from LinkedIn.