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Pedro Antonio Arcia Mata currently serves as the Coordinador de Comercialización y Franquicias at Perfumes Factory, overseeing the strategic plan and operational actions to ensure quality service to the company's franchise network since August 2021. Prior experience includes roles at Banco Exterior, where responsibilities involved generating transactional reports, certifying service implementations, and developing product proposals for electronic channels from October 2018 to March 2021. Additionally, Pedro held positions at Mercantil Banco between August 2006 and March 2018, focusing on marketing, budget control, and customer service. Pedro holds a degree in Administración, Mercadeo from Universidad Nacional Experimental Simón Rodríguez, earned between 2007 and 2010.