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Eloise Hansen has extensive experience in the field of media planning and paid media. Eloise worked as the VP of Media at Perform[cb] starting in 2023. Prior to this, they served as the Paid Media Lead - Alexa Shopping at Amazon from April 2021 to August 2023, where they successfully managed a large marketing budget and achieved a 4:1 ROI. Before joining Amazon, Eloise was the Senior Manager of Paid Media at Marriott International, overseeing global paid media for over 2,500 hotels. Eloise also worked as an Account Manager in Field Marketing and a BMD Brand Ambassador for select Marriott International properties. Earlier in their career, they held various roles at KELLY SCOTT MADISON, including Media Planning Supervisor and Senior Media Planner. Eloise started their career at Starcom MediaVest Group as a P & G Media Liaison.

From 2007 to 2011, Eloise Hansen attended the University of Colorado Boulder - Leeds School of Business, where they pursued a degree in Business with a specialization in Marketing.