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Morgan Fitzsimons is the Co-Founder and CXO at Perci Health. Prior to Perci, Morgan was the Chief Marketing Officer at the London Sock Company from October 2019 to November 2020. At London Sock, Morgan led client groups and successfully delivered in the company's core service areas of consultancy, research & insight, & engagement. Morgan also oversaw and implemented key agency operations, owned and defined the organizational culture of the agency, and was responsible for leading strategy for clients. In addition, Morgan led numerous new business pitches, facilitated and hosted training events, and managed day-to-day office operations.

Prior to London Sock, Morgan was the Global Head of Engagement Marketing at ASOS.com from July 2016 to October 2019. In this role, Morgan was responsible for leading ASOS's global engagement marketing strategy across all channels and touchpoints. This involved working with ASOS's internal teams and external partners to deliver world-class customer experiences that drove loyalty and advocacy. Under Morgan's leadership, ASOS's engagement marketing team won multiple awards, including a Gold Effie award for the ASOS Insider loyalty program.

Morgan Fitzsimons has a degree in Cultural Studies from Liverpool John Moores University, and has also completed an Introduction in psychoanalytical psychotherapy.

They are on a team with Sheela Sharma - COO & CFO, Peter Schmid - Medical Director, and Paddy Rehill - CTO. Morgan Fitzsimons reports to Kelly McCabe, Co-Founder & CEO.