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Sam Barnes is an experienced legal professional with a strong background in corporate law and data protection. Currently serving as Senior Legal Director and Data Protection Officer for PepsiCo Europe, Sam has held various senior legal roles within PepsiCo UK & Ireland, including Senior Legal Director and Legal Director. Prior to joining PepsiCo, Sam worked as an Associate at Freshfields Bruckhaus Deringer and served as an Employment Lawyer at Northern Rock, as well as an Employment/Commercial Lawyer for London 2012. Sam holds a law degree from the University of Bristol and a postgraduate legal qualification from Nottingham Law School.