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Niharika Dasari is an accomplished professional with diverse experience in marketing and business analysis. Currently serving as a Shopper Marketing Senior Analyst at PepsiCo, Niharika has previously held roles as a Frito Lay Business Innovations Analyst and Enterprise Solutions Analyst within the same company. Niharika has also contributed to the University of Texas at Dallas as a Peer Mentor in ITSLC. In addition, Niharika held multiple leadership positions with Women in Technology and Business, including Vice President, President, and Director of External Affairs. Niharika started the career journey as a Strategy and Transformation Intern at PepsiCo and participated in the RISE Program at Capgemini. Niharika is currently pursuing a degree at SMU Cox School of Business, having previously obtained a Bachelor's degree in Information Technology and Systems from the Naveen Jindal School of Management at UT Dallas.