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Baris Akdevelioglu is an experienced professional in the fields of eCommerce and marketing, with a career spanning over a decade. Currently serving as the eCommerce Manager for the Middle East at PepsiCo since June 2012, Baris has held various significant roles including Commercialization Manager and MENA Manager for eCommerce & Strategic Projects. Prior to joining PepsiCo, Baris worked at Nielsen as an Account Executive and Specialist in Advanced Analytical Consultancy, contributing to projects across multiple European offices and developing a strong understanding of the consumer packaged goods industry. Earlier experience includes a role at KRAF Sumer Plastics, where Baris focused on marketing and manufacturing coordination, and project management at ENISOLAR Energy Solutions, overseeing major solar energy projects in Turkey. Baris holds an MBA from Boğaziçi University and a Bachelor of Science in Industrial Engineering from Sabanci University, complemented by a strong foundational education in math and science from Austrian High School.