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Antoine Baras currently serves as the North America Shopper Marketing Director for Sam's Club at PepsiCo, where Antoine has been employed since March 2013. Throughout their tenure at PepsiCo, Antoine has held several key positions, including North America Marketing Director for Fritos & Funyuns, and Global PopCorners Integration Lead, where Antoine managed the brand's global integration and expansion across 25 countries. Prior to joining PepsiCo, Antoine worked at St Hubert as Innovations Lead and held various marketing roles at Henkel, Sara Lee, and Danone. Antoine holds a Master's degree in Marketing from NEOMA Business School, earned between 2002 and 2006.