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Vira Lutchyn is a seasoned Senior Product Designer at Penneo A/S, where Vira leads the design system initiative, ensuring a consistent user experience while collaborating with cross-functional teams. Prior experience includes roles as a UX/Visual Designer at BlueMonk Agency, a UI/UX Designer at SwiftMotion, and a User Interface Designer at Nordic Tech Partner, focusing on web and mobile app design. Vira's career began in media as a journalist and press assistant, complemented by education in UX design and a Master's degree in Political Science and Government from Vasyl Stefanyk Precarpathian National University.