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Laura Baverman is a Sr. Director at Pendo.io, overseeing global PR, executive communications, and the Mind the Product editorial and community. Prior to this role, Laura was a Freelance Writer/Business Journalist and worked as an Editor at Capitol Broadcasting Company. Laura has a background in journalism and has contributed to various publications covering startups, innovation, real estate, and technology. Laura also has experience in program coordination and has interned at the Cincinnati Enquirer. Laura holds a BA in English/Journalism and History from Miami University.