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William Selmo is an accomplished business leader with extensive experience in digital transformation, sales management, and operational leadership. As CEO and Co-Founder of PeloMatto since April 2023, William previously served as Sales Manager at Kleecks and Digital Transformation Manager at I-AER Institute of Applied Economic Research, where significant advancements in AdTech and e-commerce development were achieved. William’s earlier roles include General Manager at Elettra Lamborghini Collection, overseeing a successful new product launch that generated 1 million euros in revenue within a year, and Digital Operations Director at Glimmed, where effective team collaboration was emphasized. Additional entrepreneurial experience includes Leading Secret Dinners and co-founding My Cheffy. William holds an MBA in Business and Digitalization from MIP Politecnico di Milano and an MBA in Project Management from UCL, complemented by a Bachelor’s degree in Business Administration and Management from LIUC - Università Cattaneo.