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Alina Ivanova is a seasoned professional with extensive experience in sales and management. Currently serving as General Sales Manager at Peek & Cloppenburg KG Wien since October 2015, Alina has a strong background in retail leadership, previously holding the position of Branch Manager at Hobbs Ltd from September 2010 to September 2015, where responsibilities included maximizing sales and enhancing customer service through team development. Alina's career began as an Account Executive at Beechwood Creative Consultancy from June 2007 to August 2010, and included earlier roles as Graduation Assistant at Photographic Services Kingston University and Office Assistant at SIA Malung Industries. Alina holds a BA (Hons) in International Business from Kingston University, completed in 2011, and attended Daugavpils Secondary School No.9 from 1994 to 2006.