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Scott Conine is an accomplished executive with extensive experience in leadership and operations across various industries. Currently serving as the Chief Executive Officer of TrueData, Scott drives innovation in independent identity resolution and data solutions. Concurrently, as President and Chief Operating Officer at Gen3 Marketing, Scott contributes to the rapid growth of a leading agency managing over 400 customers globally. In addition, Scott holds an advisory position on the board of Peanut Butter, which provides student loan assistance to employers. Previously, Scott held multiple leadership roles at Rise Interactive, including Chief Operating Officer, where responsibilities included operational control, international expansion, and strategic development. Scott also founded Vine Entertainment and served as Chief Financial Officer at Dollar Rent A Car, showcasing a strong background in finance and marketing. Scott earned a BBA in Marketing and Management from Baylor University.