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María Virginia Riggi is a seasoned professional in digital commerce and advertising, currently serving as a Senior Business Executive at Peach since August 2021. Prior experience includes leading commercial segments at Grupo Atlántida from January 2019 to August 2020, overseeing digital sales at Grupo Indalo from September 2017 to December 2018, and managing the digital sales team at Artear from July 2014 to May 2017. Earlier roles involved directing commercial strategies at Dridco and senior ad sales roles at Mixplay.tv - Claxson Argentina and Antevenio Argentina. María Virginia holds a degree in Communication Sciences with a focus on Public Opinion and Advertising from the University of Buenos Aires, completed between 1992 and 2000.