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Anya Mackessy is an accomplished marketing professional with extensive experience in eCommerce and digital marketing across various high-profile organizations. Currently serving as the Head of Marketing and Ecommerce at Paul UK Ltd since April 2021, Anya has previously held senior roles at KidZania London, where responsibilities included full P&L oversight and digital campaign optimization. Anya’s career also includes positions such as European Brand, PR & Partnerships Manager at Lands’ End Europe Ltd and E-commerce Manager at Hawes and Curtis, demonstrating a strong track record in brand elevation, digital marketing strategy, and customer journey optimization. Anya’s diverse background in the fashion and entertainment industries is complemented by advanced academic qualifications, including a Master's degree from the Oriental Institute in St. Petersburg and a postgraduate program in Study of Religions and Media Studies from SOAS University of London.