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Keith Whitaker has a long and varied work experience, beginning in 1999 with Hanesbrands Inc. as a Marketing Manager. In 2000, they moved to Rust-Oleum as a Marketing Manager, followed by a move to L&W Branding & Design in 2001 as Vice President of Marketing & Business Development. In 2007, they joined Proliance International as Director of Marketing and then moved to PEZ Candy Inc. in 2008 as Vice President of Marketing & Sales Administration. In 2012, they joined Gildan as Director of Marketing and then moved to Holy City Marketing in 2016 as Owner. In the same year, they also joined Summit Adventure Parks as Partner. In 2020, Keith joined Digital Ignite as Director of Paid Media, and in 2022 they joined Patten Seed Company/Super-Sod as Marketing Director.

Keith Whitaker has a Bachelor's Degree in Marketing from the University of North Carolina at Chapel Hill and an MBA in Finance from Wake Forest University School of Business. Keith has also obtained various certifications, including The Trade Desk Edge Academy Certified: Data-Driven Planning, The Trade Desk Edge Academy Certified: Executive Program, The Trade Desk Edge Academy Certified: Trading Essentials, Klaviyo Product Certified, Edge Academy Certified: Marketing Foundations, Facebook Certified Digital Marketing Associate, Facebook Certified Media Buying Professional, and Snapchat Advertising Essentials.