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Sony SEDIRI is an experienced professional currently serving as the Directeur des opérations internationales, Responsable Export Worldwide, and Area Manager at Pierre Hermé Paris since January 2015. Responsibilities include optimizing monthly budgets, leading team briefings, conducting commercial activity reporting and analysis, and collaborating with various departments to ensure operational success. Additionally, Sony SEDIRI has a background in shop management, focusing on team organization, customer relationship management, and sales performance. Previous experience includes supervising a coffee shop and guiding cruising at Southern Discoveries from November 2013 to October 2015. Sony SEDIRI holds a Licentiate degree in English Language and Literature from Université Paris-Saclay, completed between 2015 and 2016.