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Xavier Williart is an experienced sales and marketing professional with a robust background in leading teams and implementing growth strategies. Currently serving as the Head of the Sales and Marketing Department at Parts Europe since June 2013, Xavier has successfully created and expanded a global network across three continents, managed a comprehensive team of 125 staff, and developed effective BtoB and BtoC marketing initiatives. Prior experience includes roles as Product and Marketing Manager at ROYAL MOTO FRANCE, where crisis management and productivity improvements were key responsibilities, and as Product Manager for Yamaha Motor Europe N.V., overseeing the European product range. Xavier's career began with foundational roles at McDonald's and within the French Army, complemented by academic qualifications in finance and mathematics from Paris 9 Dauphine and Lycee Alfred Kastler.