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Reni Awramow is an experienced eCommerce professional with a strong background in management and strategic development within various industries. Currently serving as the eCommerce Country Manager Nordics at parfumdreams / Parfümerie Akzente GmbH since August 2023, Reni has previously held roles such as eCommerce Manager for Watches at Gerhard D. Wempe GmbH & Co. KG and Global eCommerce Manager Marketplaces at Beiersdorf. Educational qualifications include a Master's degree in MMM Mannheim Master in Management from the University of Mannheim, a Bachelor of Science in Business Administration from European-University Viadrina, and a semester abroad focused on Business Administration at San Diego State University. Additional experience includes internships in management consulting, project management, and operations at firms like DB Management Consulting, Bosch, and Volkswagen AG.