ÂÜÀòÂÒÂ×

Bradley Archer-Haynes is a seasoned marketing executive with extensive experience in the media and entertainment industry. Currently serving as SVP Marketing at Paramount since February 2022, Bradley is focused on defining and scaling corporate marketing messages during a period of growth and transformation. Previously, Bradley held the position of SVP, Marketing at ViacomCBS, leading the marketing strategies for the merger and rebranding to Paramount. Bradley's career also includes key roles at Viacom International Media Networks and BBC Global News, where impressive marketing strategies were developed and implemented. As a founding team member at Hopster, Bradley was instrumental in building the brand from the ground up. Earlier roles at MTV Networks Europe involved driving revenue growth through innovative commercial marketing strategies across diverse markets. Bradley holds a Bachelor's degree in Sociology and Psychology from New York University.