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Joan B. has a diverse and extensive work experience in various marketing roles within the hospitality and media industries. They have held positions such as Vice President of Marketing at Paragon Casino Resort, Regional Director of Marketing at Choctaw Casinos & Resorts, and Vice President of Marketing at Oaklawn Jockey Club. They have also worked as a Marketing, Sales & Special Projects Manager at Nexstar Media Group, Inc., Sales and Marketing Director at Graphic Industries, and Regional Manager at Horseshoe Bossier and Harrah's Louisiana Downs. Furthermore, they have experience as the Director of Marketing/Casino Marketing Services at Paragon Press, CEO at The Romph Group (TRG), Vice President of Marketing at DiamondJacks Casino & Resort, and Director of Marketing at Sam's Town Hotel & Casino. Joan B. has consistently overseen various marketing initiatives, including branding, advertising, promotions/events, social media, and sponsorships.

Joan B. attended the University of Southern California from 1986 to 1989, where they achieved a Bachelor of Arts (B.A.) degree. Joan'sfield of study was Public Relations/School of Journalism.