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Shreya Mad is the Director of Operations & Customer Experience at Parade. Shreya was previously the Logistics Operations Manager at Instacart from July 2019 to February 2021.

At Instacart, Shreya was responsible for automating the real-time resolution of operational issues that caused system bottlenecks to improve core fulfillment metrics. Shreya also built mathematical models with weather API data to forecast the system settings needed to offset the poor shoppers supply and customer demand increase caused by poor weather. In addition, they optimized store hours changes across 50,000+ stores by creating tools and SOPs to mass update system configuration.

As a manager, Shreya advocated for their team cross-functionally by developing professional relationships and building a network. Shreya coached associates by providing continuous feedback, focusing on empathy, and conforming support to individuals. Shreya also held effective 1:1s to create a two-way platform for challenge, feedback, and check-in on goals and ownerships.

Shreya has a proven track record of streamlining operations and reducing time-to-completion. Shreya is an expert in data analytics and has a keen eye for detail. Shreya is a strong leader who is always looking for ways to improve their team's morale and performance.

Shreya Mad's educational career includes a Bachelor of Science in Industrial Engineering from the Georgia Institute of Technology.

They are on a team with Sarah Hawken - Director, Community Marketing, Brooklyn Barney - Head of Design, Apparel, Color & Graphics, and Korin Prince - Director, Commercial Projects. Shreya Mad reports to Cami Téllez, CEO.