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Kayla Williamson is an accomplished professional in digital communications and marketing with extensive experience in brand awareness and audience engagement. Currently serving as the Head of Brand Awareness at Paperlike since November 2022, Kayla previously held multiple roles at the American Theatre Wing, including Manager of Digital Content & Strategy. Kayla's background also includes significant contributions as Marketing Director for Refracted Theatre Company and Electronic Communications Coordinator for The CCSN, where responsibilities included content management and social media engagement. Additional experience spans graphic design, marketing coordination, and editorial leadership during tenure at various organizations, including Spring Arbor University, where Kayla managed a large team to produce a monthly magazine. Kayla holds a degree from Spring Arbor University and has developed a robust skill set in digital strategy, content creation, and audience development.