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Genevieve Romanov is a seasoned business professional with extensive experience in sales and management. Currently serving as the Managing Partner at MedBeautyLA since January 2020, Genevieve oversees operations in this family-owned business founded in 2008. Prior to this role, Genevieve worked at BD from 2002 to 2020 as a Sales Manager, where responsibilities included market analysis, development and implementation of sales programs, and setting sales goals for teams. Genevieve holds a Bachelor of Business Administration in Economics from the University of Toronto, earned between 1997 and 2001.